There are plenty of things you can
do to increase Google Adsense revenue. If you go on to create a list of the different methods
that can help you improve your Adsense income. But obviously, you are here to
look out for some top ways that are quick
and easy to apply and still guarantee tremendous results. Following is a
brief rundown on seven proven ways to optimize the Google ads on your blog/website.
Select
the Right Format for Your Ads
When it comes to increasing your
Google Adsense revenue, the first thing you have to do is to choose the best ad
formats that attract visitors the most. After a lot of research and study, it
has been found that wider formats result in higher click rates. Some of the top
formats that always work include 160×600 wide skyscraper, 300×250 medium
rectangle and 336×280 large rectangle. The main reasons why these formats
are more successful than others are probably because they are complementary to
the content, easy to read and are quite compact. However, if you are looking
for an ad format to be used under your navigation bar, 468×15 horizontal ad
links can make a successful format.
Add
A New Page Daily On Your Blog And Keep The Content Focused On A Very Specific
Theme
In order to ensure your Google
Adsense revenue keeps on increasing with time, it is very important for you to
update your blog/website on a daily basis. You are strongly recommended to add
at least one page to your blog/website everyday. This way, you will be able to
attract search enghines spiders, which will improve your blog’s position in
search engine results, which will eventually increase the visitors’ traffic to
your blog/website.
Google loves Rich content websites. Besides that, you must also try to keep the content
focused on the specific subject you have chosen for your blog/website. Last,
but not the least, you will obviously have an increased adsense revenue only if
you put the Google ads on every page of your blog/website. Always remember, the
ads appearing on your blog must be relevant to the content. If you are writing
something that is outside the area of your chosen niche, the ads will be
generated accordingly. Besides that, a high volume of relevant content will
result in a large variety of ads as well. This way, your visitors will not get
bored watching the same ads everyday.
Use
Proper of Keywords
The Google Adsense revenue of
your blog depends very much on the use of keywords as well. You must use
the right set of keywords in your blog/website content. Besides that, you must
also be careful about the keyword density. Search engine spiders study these
keywords and then the Adsense ads are generated accordingly. In order to make
sure you get different types of ads on different pages, you must try to target
different (yet relevant) keywords on different pages.
Things
That You Should Never Do
There are certain sets of guidelines
that Google wants you to follow if you want your Google Adsense revenue alive
forever. Therefore, while you are looking out for things that you must do to
grow your revenue, you must also keep in mind a few basic things that you must
NOT do. If you do any of the following things, your blog/website may get banned
by Google and even all your existing revenue may also get forfeited.
•
Never use ads from other networks (such as Yahoo Publisher Network) on the same
page, where you are using Google ads.
• Avoid farm links or hidden text. Many people include a large volume of
hidden text, overdosed with keywords, in an attempt to attract search engine
spiders or to ensure they get better ads. Such attempts can prove to be lethal.
• Never include prohibited content (such as, porn) on your blog/website.
• Do not tamper with Adsense codes. Many people try to change the
adsense code manually to fulfill certain objectives. It can be very risky.
Google may ban your blog if it finds that their rules are being violated.
• Never ask your friends or relatives to click on these ads. Too many
clicks from the same location will make your blog suspicious, which may again
encourage Google to ban you.
• Needless to say, you should never click on your own ads; this is
suicide.
Plan
the Positions of Your Ads Carefully
Another factor that you have to work
on to improve your Google Adsense revenue is the position of your ads. For
example, if there is an article on your page, you can add Google ads at the
bottom, just after the article finishes. If the content is interesting enough
and the reader reads it all till the end, they will obviously be curious for
more information or other relevant resources. So, this is one of the best
places to put your Adsense ads. Also, make sure your article is a lengthy
one, at least 500 words, but not longer than 1500 (unless the topic you have
chosen justifies its length).
The best positions for your ads that
will ensure higher Google Adsense revenue are the places where your visitors
are most likely to look at. To start with, the first thing your blog readers
look out for is a big headline related to the keyword they want to find some
information about. Therefore, you are advised to use the title of your articles
under the H1 tag. Titles in H1 tag attract both human readers as well as search
engine spiders. Therefore, a prominent place to use your ads is just under the
big headlines, somewhere around the left or top part of your page. Another
great position for your ads is the place where you put your navigation links.
By putting your ads just below or above the navigation links will increase the
click rates, which will eventually improve your ad revenue as well.
Choice
Of Color For Your Ads
When it comes to increasing your
Google Adsense revenue, the choice of colors you are using in your ads also
matters a lot. You must choose the colors in a way that should allow the ads to
blend in well with the overall color scheme and style of your blog/website. You
are strongly recommended not to use border in your ads (worse with background
color). If you do so, it is like telling it aloud to your visitors that these
are the ads that you want them to click on. Always remember, your visitors do
not love ads or banners. They are only looking out for the right information.
Therefore, do not use borders or any
background color with your ads. It is very important for you to keep in mind
that the majority of online users (who use internet just for information) are
not even aware of what Google ads are. So, if your ads blend in well with your
blog/website content, they will assume it to be a part of the content only and
they are more likely to click on the same in an attempt to find more
information. Even those who are aware of what Google ads look like, they hate
to see these ads like colorful banners. This way, by keep your ads borderless
and without any new background color, you actually maximize your chances of
having higher click rates.
In short, in order to ensure
higher Google Adsense revenue, you must make sure that the color of the
texts in your ads is the same color that you are using for the texts used in
your content. The color of the URLS must also match the color you use for your
navigation links. The background color should be white, but if you are using
any other background color for your blog page, you should use the same
background color for your ads as well. Last, but not the least, in order to
hide the border of your ads, an easy way is to use the background color as
border color.
Learn
the Right Use Of Section Targeting
In order to increase your Google
Adsense revenue, you may also want your ads to be related to a very
particular subject. In order to do so, you will have to emphasize some relevant
sections on your content, which can be done by placing the content to be
emphasized under the codes and Likewise, if a particular section in your blog
post talks about something that is necessary to explain your views but not
matches the subject of your blog/website, you should try to ignore that
section. This is a wonderful way to ensure you get the best relevant ads. In
order to ignore a particular section in your blog/wesite, you just have to put
that section under the tags and.Regular monitoring is also crucial so that you
can work on the areas of improvement in order to ensure higher Google
Adsense revenue. You can track the performance of your ads by categorizing
the content of your blog into different channels.
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